Kansas Concrete Promotion Council Meeting

As you are aware the Kansas Ready Mixed Concrete Association has annually produced a highly effective promotion program and is one of the key benefits of your membership.  However, this year,  with the demise of our longtime promotion partner, the South Central Cement Promotion Association (PCA); we have gotten off to a rocky start.  Your President, Tim Zynda and myself have been busy organizing a new promotion effort and while this has led to some initial confusion we are pleased to announce that Ash Grove Cement Company has agreed to join us as a promotion partner for 2016.  In addition to our longtime promotion partner Monarch Cement Co.  We are also looking forward to other Kansas cement shippers to joining us in the near future.

Recognizing that our markets are ever changing we are now gearing up to plan our promotion program for 2016; and based on this paradigm by announcing the formation of the Kansas Concrete Promotion Council (KCPC).  The council is envisioned as an outgrowth of our Promotion & Marketing Committee, along with our promotion partners, and will be charged with the development of the annual promotion program.

So mark your calendar for 10AM, Wednesday, May 4, 2016 for our first council meeting. The purpose of the meeting will be to organize the council and develop a promotion and marketing program for the coming year. We look forward to seeing you on the 4th